At the beginning of online shopping,e-commerce packaging was exclusively a consumable,a pure cost associated to protetc products in the last delivery channel.In 2021 more than 2 Billion individuals shop online,dedicated to online e-commerce packaging has become a real packaging segment apart from the rest;It's first a protetcive shipper that will protetc your products in transit,e-commerce packaging is also the first thing a consumer will touch and feel about your brand,e-commerce packaging is an opportunity for you to impress your customer.It is an important part of your brand identity and a powerful marketing tool,an optimal unboxing experience will differentiate you from other brands along with having consumers associating your brand with quality and finesse.E-commerce packaging is at the same time a powerful economic tool,well designed it helps you control your shipping cost and in fine improve your profitability;In our eco conscious society many consumers are now environmentally concerned and demand the use eco friendly packaging,a well controlled e-commerce packaging demonstrates your awareness toward this global cause and shows shared value and culture.Packaging safety needs to rhyme with packaging sustainability,IPS e-commerce experts team has work along with global leading brands for more than 5 years.Started from a side business segment for us,e-commerce packaging has now become the biggest setcor of our activity,IPS has rich experience in creative design,supply chain management and sustainable solutions especially for cosmetics and consumer goods industry ...
Keeping your products safe and cost competitive in the complicated e-commerce delivery environment,good branding and creating a memorable consumer experience is,make a minimal impact on the environment,all the e-commerce packaging journey start from the professional design;IPS has developed into the segment's top packaging supplier of e-commerce industry in China;E-commerce packaging has 3 main goals:1-Protetc your product,ensure its delivered safely.2-Be an added value marketing tool,by delivering your messages and values.Show your concern by delivering your products to your consumers not only in a free frustration packaging but also in a environmental friendly packaging.3-Be a cost competitive asset bringing more profitability.It all start from a professional design, graphically and structurally built to fit your supply chain.IPS has the experience to help you reach all those goals.
To ensure your products are protetced all the way to their final destination,E-commerce industry also has developed it's packaging testing standard over the last few years;IPS has fully ISTA certified test lab bring us a huge advantages to support our customers to launch their packaging in fastest time possible.
Corrugated still the top e-commerce packaging material choice,but due to the different products and more purpose added to the e-commerce packaging,improve customer unbox experience,easy to open,brand identity purpose,extra protetcion or sustainable purpose,there have an alternative materials will be used to achieve the brands and retailers goal which include flexible packaging,courier bags,adhesive tapes,air bubble bags,stretch wraps,labels,recycle paper inserts etc ...
E-commerce is a rapidly evolving market which leads to new logistics challenges.It creates a complex supply chain that presents packaging challenges beyond traditional retail distribution channels.Your product's journey is unique,IPS optimised e-commerce packaging solutions,help not only achieve the highest standards of protetcion but also improve the efficiency of your supply chain by reducing material cost/operation cost and logistics cost.
For the brands and retailers,e-commerce packaging is a vital marketing channel optimized it will differentiate your brand from the others and give you a real edge over competition.A recent survey revealed that 80% of online shoppers say the packaging"innovation and practicality" are very important to their buying decision;IPS has developed,many patented e-commerce box designs,new ECO materials and efficiency equipment over last few years to meet our customer's high expetcation on e-commerce packaging.
Sustainability is still top of mind in e-commerce industry,consumers expetc a product to arrive undamaged,but also expetc a great unboxing experience,as well as an environmentally friendly way to dispose of their packaging waste.IPS is committed to provide sustainable e-commerce packaging solutions,optimized and reduced packaging size,no plastics options,ECO friendly material,recycled and reusable material.
